If Liverpool fans don't hate their American owners enough, this might just do it. According to some reports, the magnificent duo are prepared to allow Liverpool's new stadium to named after the club's sponsor, Carlsberg, as a means to refinance their mountain of debt.
Reports say the two dimwits are considering the option in light of all the money Arsenal has made and continues to receive after selling the naming rights of their stadium to Emirates.
As for Liverpool, the club was initially looking at building a new a stadium at Stanley Park but would rename the grounds Anfield once completed. However, with the new stadium plans getting shelved every season, it looks like George Gillette and Tom Hicks may enter into a deal with Carlsberg to speed things up and get themselves out of debt. And the new stadium would then be named Carlsberg Anfield!
It was bad enough when the Gunners opted to sell their tradition and history by allowing their home ground to be named after an airline you'd fly only if you couldn't afford Singapore Airlines. But for Liverpool to do such a thing, the consequences would be unimaginable.
The name Anfield evokes fear among Liverpool's opponents and strong emotions among its supporters. Having that name relegated to a beer can (Yes, once they name the stadium Carlsberg Anfield, they'll put it on all their products) will not only erase all the history and tradition once associated with the name but set a dangerous precedent to all the other clubs.
Imagine Old Trafford being renamed AirAsia: the Low-Cost Theatre of Dreams or Stamford Bridge being renamed Samsung Bridge? Yes, we know that football is a business and that businesses need to adapt to make money but somethings should just be left alone.
Kop players would probably be drunk too during EPL matches.
ReplyDeleteit's all about the money!
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